It’s a hypercasual arcade title by Crazy Labs called Phone Case DIY. There’s an undisputed leader that has earned 65 times more installs than their closest competitor. There’s a bunch of games inspired by it, and you can check out the most important ones in the dashboard below. The first sub-trend here is Phone Case DIY, whose hashtag has so far collected 4.8B views on TikTok. No wonder it scores so well as mobile games. Plus, it’s a healthy way to escape everyday stress and explore creativity. For example, the DIY home improvement retail market was valued at $848.20B in 2021 and is expected to grow at a compound annual growth rate of 4.73% from 2022 to 2030.ĭIY gives people a sense of community and achievement. To provide some perspective on how large this trend is, let’s quote a few numbers. This is part 2, check out the first part here Do It Yourself (DIY) AppMagic investigates the rise and fall, successes and failures of these specific types of games. Lately, we see more and more games inspired by these social media trends making it to the top charts in terms of downloads. You thought you were alone in your appreciation of tie-dye or pop-its? Think again. Social media has a knack for bringing niche topics to the attention of a large audience.
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